Content Marketing Writing & Strategy

You know your blog is important for your business, but you’re not quite sure what to do with it. How often should you post? And what should you say? So after several sessions of staring at a blank screen, you’ve let the dust accumulate on your content marketing plan.

You’re not alone. Though 55% of marketers say blogging is their top inbound marketing priority (Hubspot 2018), 42% of companies have decided the best path is hiring a designated content strategist to get the job done. If creating content for your company feels like it’s draining your energy and passion, have you considered outsourcing?

I can help. But blogging is the tip of the iceberg. My custom content writing services have included the following:

  • Custom content strategies and content calendars
  • Articles
  • Blog posts
  • Professional profiles and ‘About’ pages
  • Ebooks
  • Educational resources (worksheets, e-course modules, lesson plans)

After spending two years writing content for startups in the lifestyle, travel, and B2B entrepreneur spaces, I earned a Content Marketing certification from Hubspot in 2018. Using your brand’s voice and language to tell your brand’s story is only the beginning. We’re also setting it to the tune of a siren song made for Google’s ears.

My content marketing writing and strategy will help your business build relationships, showcase your expertise, bring in new readers, tell your story, and start the process of creating a tightly woven content landscape that will keep users (and Google!) on your site longer and responding more often.

I create custom branded content, from ghostwritten blog posts to branded e-books, whitepapers, and educational resources. My partnerships include the following business types:

  • Education organizations, from resource providers to institutions
  • Student travel
  • Travel agencies
  • Destination marketing organizations
  • Coaching and lifestyle education entrepreneurs
  • Hospitality industry providers
A keyboard and notebook represent the consultation, strategy, and writing in Leandra Beabout's content marketing packages.